Product Manager

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Position : Product Manager

Salary : 7-10 Million Yen

JobRef : 55

Date : 21 January 2012

Location : Tokyo



Responsible for product management activities required to implement and administer the Business and marketing objectives for assigned products.  In conjunction with the Marketing Manager, develops and maintains product marketing plans to exceed units, revenue and profitability goals for assigned product line.  Develops and executes marketing promotional and communication programs.  Facilitates introduction of product launches and develops and administers project budgets and schedules.



  • Develops and executes annual marketing plan for assigned product line(s) to ensure the achievement of financial /budget expectations and product line strategies
  • Responsible for product line marketing activities inclusive of pricing strategies, competitive analysis, promotional programs, market research requirements, channel strategies.
  • Maintains optimal product portfolio through preparation an submission of new product proposals and selected product rationalization.  Manages existing product packaging modifications and coordinates these activities with HQmarketing team, Operations and SCM
  • Work with quality assurance and regulatory affairs to comply with all regulatory requirements and customer needs
  • Provides product sales forecasts for use in operational/production planning.
  • Work very closely with sales organization and clinical specialists to identify/customer needs
  • Manages Marketing communication program including advertising, product literature/sales tools.  Ensure timely communication to appropriate marketing and sales personnel relating to promotional materials, development of effective sales aids and clinical education support material



  • Must combine strong communication and execution skills with a high drive for results and strong team-playing ability
  • A minimum of 3 years of business experience in product management, preferably with a medical device/diagnostic industry
  • Good analytical skills with proficiency in Excel and Powerpoint required
  • Proven experience in the development and execution of the marketing plans delivering achievement of financial/budget expectations and product line strategies
  • Action oriented and results driven
  • Bilingual in Japanese and English an asset

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